Your most profitable products, always first.

ProfitRank scores every product in your Shopify store and automatically surfaces the ones that actually make you money — on category pages, in search, everywhere.

Start your free trial 14 days free · No credit card
Running Shoes (12 products) ProfitRank active
your-store.myshopify.com/collections/running-shoes
SmartScore factors
Margin82
Velocity65
CLV91
Portfolio Index
↑ 12.4%
Trusted by Shopify merchants across Europe NORDIQ Velterra LuxBox Orkasten Broen & Co FLOKK
Built for Shopify merchants

Six ways ProfitRank makes you more money

Every feature closes the gap between what you see in your analytics and what happens on your store.

One number that tells the whole story

SmartScore

Every product gets a score from 0 to 100, updated every 24 hours. Six profit factors are combined into one easy-to-read number — so you always know which products deserve the spotlight.

SmartScore combines gross margin, sales velocity, return rate, inventory health, cart lift, and customer lifetime value. Weights are fully customisable so the score reflects what matters to your specific business.

The 6 SmartScore factors
  1. Gross Margin
  2. Sales Velocity
  3. Return Rate
  4. Inventory Health
  5. Cart Lift
  6. Customer LTV
Live algorithm demo

Six inputs. One score. Watch it happen.

This is what runs automatically every night across your entire product catalogue.

01 Gross Margin Cost price · sell price · margin % ·
02 Sales Velocity Units sold · 90-day trend · momentum ·
03 Return Rate Refund rate · return reason · penalty ·
04 Inventory Health Stock levels · restock risk · overstock ·
05 Cart Lift Add-to-cart rate · checkout conversion ·
06 CLV Signals Repeat rate · lifetime spend · buyer quality ·
Jackets & Outerwear
6 products · scores updated every 24h
Real results, real merchants

Merchants who made the switch

Here's what happened when they stopped letting Shopify decide which products to show first.

NORDIQ

From bestsellers to best earners

Nordiq had 400+ SKUs sorted by popularity. ProfitRank revealed their top-volume product had a 4% return margin. Within 60 days of switching to SmartScore sorting, both margin and repeat purchase rate climbed.

+34%Gross profit
+18%Avg. order value
-22%Return rate
LuxBox

Overstocked lines? Gone.

LuxBox was sitting on dead stock they couldn't shift. Using ProfitRank's Boost feature with expiry dates, they front-loaded those SKUs temporarily — and cleared inventory 3× faster than their usual clearance process.

Faster clearance
+41%Repeat customers
€68KStock freed
FLOKK

CLV changed everything for us

FLOKK's entry product had low margins but brought in buyers who spent 4× more over 12 months. CLV weighting let ProfitRank surface what the team already knew — without any manual intervention.

Customer LTV lift
+27%Conversion rate
+€12Per-order basket lift
Velterra

The index told us we were heading the wrong way

Revenue was growing, but profit wasn't keeping pace. The Portfolio Index flagged the trend early. One rebalancing of scoring weights later — and the index reversed in under two weeks.

+19%Net margin
2 wksTo reverse trend
€120KAnnual uplift

Three steps.
That's it.

From signup to your first profitable ranking — in under 3 minutes.

01

Start your
free trial

No credit card. No commitment. 14 days to see exactly what ProfitRank does to your bottom line.

14 days free · No card
02

One-click
install

Live in under 2 minutes. Works with every Shopify theme out of the box — no developer, no theme edits, ever.

Under 2 minutes
03

Watch your
margins climb

ProfitRank re-ranks your entire catalogue every night. No dashboards to check, no work to do. Just results.

Runs every night

Ready to see what your margins could look like?

Start free trial
Transparent pricing

Start free. Pay when you're seeing results.

No credit card needed for your first 14 days.

14-day free trial on all plans  ·  No credit card required

Starter

For stores finding their footing

$29 /month
Start free trial
  • SmartScore for up to 500 products
  • Category page auto-ranking
  • Margin + velocity factors
  • Daily score updates
  • CLV & cart lift factors
  • Portfolio Index

Pro

For high-volume stores, unlimited scale

$149 /month
Start free trial
  • Unlimited products
  • Everything in Growth
  • CSV import for bulk cost updates
  • Priority support (2h SLA)
  • Dedicated onboarding call

Don't take our word for it

Merchants, in their own words.

"We were optimising for volume, not profit. ProfitRank showed us that two of our top-selling products were actually dragging margin down. Two weeks after reranking, our gross profit was up 28%. Genuinely surprised how fast it worked."
★★★★★ Mads Kjær Founder · Nordiq Store
"I used to spend Sunday evenings manually resorting collections. Now I don't touch it at all. ProfitRank handles it better than I ever could — and it never forgets to account for CLV, which I always missed when doing it by hand."
★★★★★ Sofie Haugen E-commerce Manager · LuxBox
"The Portfolio Index sounds simple, but it's the thing I check every morning. One number telling me if my store is getting more profitable or less. When it dipped, I found a supplier margin issue within the hour."
★★★★★ Thomas Lindqvist Owner · Velterra